Sunday, January 19, 2020

Over 9L visitors so far, publishers laugh all the way to the bank

TNN | Jan 19, 2020, 04.03 AM IST

Chennai: Non-fictions, current affairs, children’s books, environment and ecology are some of the titles seeing a lot of demand at the 43rd Chennai Book Fair. As the fair entered the 10th day on Saturday, many publishers and book sellers said sales have exceeded compared to last year.

The Booksellers and Publishers’ Association of South India (BAPASI) said 9lakh to 10lakh people have visited the fair so far.

Sahitya Akademi winning novel “Sool” by Cho Dharman is one of the favourites. “So far, we have sold more than 6,000 copies. We expect the number to cross 10,000 before the end of the fair,” said Sadhiq, a publisher of the book. He said the sale of books at his stall almost doubled compared to the previous year.

“Non-fiction books including history, social issues, and current affairs are moving out fast,” said writer and publisher S Ramakrishnan. He said lack of marketing and space for selling books are a major concern for the publishers. “Top institutions Anna University and IIT Madras do not have a separate book store for students who want to study beyond textbooks. The government should consider opening book shops in all districts on the line of Amma canteens and sell books at subsidized rates,” he suggested.

BAPASI president R S Shanmugam said so far, footfalls at the fair has seen an increase of 30% compared to last year and people’s interest in books has increased in the last few years.

However, Parthi Balu of Vasaka Saalai publishing house said greater footfalls may not translate into sale of books.

Manikandan, one of the publishers of children books, said the sale of children’s literature is brisk.

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